Barry’s Bootcamp

About This Project

The super fit folks at Barry’s Bootcamp approached me to design and animate their social media posts promoting various campaigns and Bay Area store openings. Other than following brand guidelines, I was given a lot of creative freedom with the motion design. Having been to a few Barry’s classes myself, I tried to capture the high-intensity energy of the workout with a frenetic, bold animation style. Turn around for these was quick, with design, animation and revisions often happening within a single day.